I am ecstatic,.. having just saw one of the coolest ads on TV for a long time.
It just grabbed my attention for the full 1 minute it lasted.
A man speaking fast about all we do with our phones,..
‘my phone knows everything about me’ ..
.. ‘if you find my phone, would you look through it?’
The ad ends with NO mention of which brand it is promoting.
It simply ends with 3 domain names. What a call to action!! Wonderful.
I had to go on the net. I had to find out. I am indeed very curious. 
check out the video here.
If at this point you want to find out what all this is about too (I bet you do!), you can go to Hitwiser.com and type in:
Anna’s phone
Jade’s phone
or Luca’s phone
(don’t worry,.. you can leave in the apostrophy on HitWiser!)
all three bring you to somebody else’s phone <-(works perfectly in Hitwiser.com too)
Bravo to them. Well done!
No surprises,..this brand deserves, ’the best PHONE in the world.com’ 
This reminds me of another blog post I made some months ago.
some more proof that call to action names are getting bigger.
Good weekend to you.
October 26, 2008 at 9:10 am |
This is probably the best “domain marketing campaign” I have seen yet – kudos to Nokia. Way ahead of everyone else.
October 26, 2008 at 9:37 am |
[...] Check out the full article, video and links here [...]
October 26, 2008 at 3:34 pm |
Absolutely Alan.
what makes this campaign even more flabbergastingly unique is that
one can interact with these 3 characters (Anna, Jade and Luca) on facebook.